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| Why your assumptions might be wrong |
| I’ve been thinking a lot lately about how our assumptions about what people want can really mess with our business decisions. A recent study by the think tank Populace found something fascinating. While most people said they value relationships, fulfillment, and character more than money, they also believed that the majority of their fellow citizens prioritize status above all else. This misperception can lead to some serious consequences, like making misguided career choices.
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